TYPE FOR TYPE: CUSTOM TYPEFACE SOLUTIONS FOR MODERN VISUAL IDENTITIES

TYPE FOR TYPE: CUSTOM TYPEFACE SOLUTIONS FOR MODERN VISUAL IDENTITIES

VICTIONARY

S/. 205,00
IVA incluido
Editorial:
VICTIONARY
Año de edición:
2019
Materia
Branding
ISBN:
978-988-79034-2-0
Páginas:
288

Disponibilidad:

  • Sede Central MirafloresNo disponible. Consultar vía WhatsApp
  • Sede Centro de LimaNo disponible. Consultar vía WhatsApp
S/. 205,00
IVA incluido
Añadir a favoritos

The business world today is ever-evolving and filled with challenges more complex than they used to be. For a brand to take off or thrive in this digital age, it must find meaningful ways to stand out and resonate when it comes to communicating its core messages or content across multiple platforms. To this end, custom typefaces have become an increasingly common means for forward-thinking brands to establish and further strengthen their visual identities. By expressing its unique personality or supporting a campaign effectively, these typefaces go beyond aesthetics and achieving marketing objectives to build value for the brand over the long term.

Type for Type collates some of the best custom typography work around the world that demonstrates both creative and commercial ingenuity, with insights into key processes and techniques to inspire both designers and clients alike.

Artículos relacionados

  • BEYOND DESIGN: SPECIAL PRINTING EFFECTS AND THEIR APPLICATION
    SANDU (AUTOR)
    Have that crucial design project that requires something special? An effect to bring it to the next level and make it stand out and shine among its peers? This is easily done through the application of printing techniques that can either bring selected type or graphic into relief, or impress into the surface of the chosen material. While many are not new processes, Beyond Desig...

    S/. 199,00

  • DYNAMIC BRANDING: RESPONSIVE AND ADAPTIVE GRAPHICS FOR BRANDS
    VICTIONARY (AUTOR)
    In an increasingly digital world, brands are faced with the challenge of reshaping their identities in order to solidify their presence both online and offline, not to mention in a variety of other mediums. As a result, many designers and creatives have chosen to break with the notion of "never change your identity" and have opted for fluid, adaptive graphics that flexibly adap...

    S/. 185,00

  • PALETTE MINI 00: NUDE: NEW SKIN TONE GRAPHICS
    VICTIONARY
    No two human beings are 100% alike, which is why skin tones make one of the most distinct and diverse palettes on our planet. While they may seem subtle and soft when presented without context, nude colors can be striking when it comes to making a statement in art or design. Palette Mini 00: Nude features a variety of projects that utilize skin tones in exciting and engaging wa...

    S/. 137,00

  • PALETTE MINI 08: IRIDESCENT: HOLOGRAPHICS IN DESIGN (PALETTE MINI, 8)
    VICTIONARY
    Palette Mini 08: Iridescent explores the myriad of possibilities that result from multi-colored illusions that shift with the viewer’s vantage point through projects from all around the world. Whether its kaleidoscopic nature is utilized to create depth and dimension or to transform physical attributes and perspectives, discover how some of the best designers are experimenting ...

    S/. 137,00

  • PALETTE MINI 09: NATURE: NEW EARTH TONE GRAPHICS (PALETTE MINI SERIES, 9)
    VICTIONARY
    Whether it is the warm brown tones of soil and bark or the lively shades of green, red and gold as leaves cycle through the seasons, we will always be drawn to the distinct hues of our planet on an instinctive level no matter what our tastes in color may be. Palette Mini 09: Nature is a compelling compilation of projects from around the world that were brought to life by the ri...

    S/. 137,00

  • FROM TYPE TO LOGO: THE BEST LOGOTYPES FROM AROUND THE WORLD
    VICTIONARY
    When it comes to building a brand, logo design is often one of the first few important steps in the creative journey. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually?A key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s n...

    S/. 199,00

Otros libros del autor

  • PRINTABLE: PRINTING TECHNIQUES AND EFFECTS IN VISUAL DESIGN
    VICTIONARY
    In an increasingly digital world, the art of printing has become more precious than ever. Although screens continue to take over society and sustainable practices have improved the preservation of natural resources, many designers still thrive on delivering tactile experiences, experimenting with new techniques or being inventive with conventional materials to bring their ideas...

    S/. 195,00

  • PALETTE MINI 08: IRIDESCENT: HOLOGRAPHICS IN DESIGN (PALETTE MINI, 8)
    VICTIONARY
    Palette Mini 08: Iridescent explores the myriad of possibilities that result from multi-colored illusions that shift with the viewer’s vantage point through projects from all around the world. Whether its kaleidoscopic nature is utilized to create depth and dimension or to transform physical attributes and perspectives, discover how some of the best designers are experimenting ...

    S/. 137,00

  • PALETTE MINI 00: NUDE: NEW SKIN TONE GRAPHICS
    VICTIONARY
    No two human beings are 100% alike, which is why skin tones make one of the most distinct and diverse palettes on our planet. While they may seem subtle and soft when presented without context, nude colors can be striking when it comes to making a statement in art or design. Palette Mini 00: Nude features a variety of projects that utilize skin tones in exciting and engaging wa...

    S/. 137,00

  • HANZI KANJI HANJA 2: GRAPHIC DESIGN WITH CONTEMPORARY CHINESE TYPOGRAPHY
    VICTIONARY
    The age of the internet and media have brought about a growing interest in Asian culture and its various languages across the region. Due to the unique structures, the Han characters are being utilized as flexible design elements that bring abstract visual concepts to life in breaking the barriers between the East and the West.As a follow-up to the original release in 2015, Han...

    S/. 199,00

  • FUNGAL INSPIRATION: ART AND DESIGN INSPIRED BY WILD NATURE
    VICTIONARY
    Explore the marvelous kingdom of the fungi through this magnificent follow up to Botanical Inspiration. While nature’s beauty is evident throughout the plant kingdom with its showy blooms, lush vegetation and grandiose statures, there is just as much charm to be found among the fungal denizens lurking off the beaten path in our forests and wild places. Coming in a wide variety ...

    S/. 176,00

  • GRAPHITE
    VICTIONARY
    At a time when almost everything can be digitally done up to perfection, the smudges and smears by graphite can be refreshing to the eye and unapologetically human – touching viewers to the core. As a creative tool, it can also be the simplest and most affordable medium with which to express oneself and find joy.Graphite is a stunning collection of pencil artwork by creatives a...

    S/. 205,00