FUNDAMENTOS DEL BRANDING

FUNDAMENTOS DEL BRANDING

AA.VV

S/. 155,00
IVA incluido
Editorial:
PARRAMON
Año de edición:
2010
Materia
Branding
ISBN:
978-84-342-3667-7
Páginas:
184
Encuadernación:
Rústica

Disponibilidad:

  • Sede Central MirafloresNo disponible. Consultar vía WhatsApp
  • Sede Centro de LimaNo disponible. Consultar vía WhatsApp
S/. 155,00
IVA incluido
Añadir a favoritos

El subtítulo resume bien el contenido: El libro esencial en el conocimiento de la metodología del proceso de desarrollo de las marcas.
En efecto, además de explicar la importancia que ha ido adquiriendo el concepto de marca (Brand), el libro, a través de numerosos ejemplos, muestra los diferentes conceptos que hay que conocer a la hora de diseñar un marca.

Artículos relacionados

  • NEW FOLK ART: DESIGN INSPIRED BY FOLKLORE AND TRADITIONAL CRAFT
    VICTIONARY
    It is human nature to look to the past when seeking inspiration, particularly in art and related creative fields. Unlike other genres that can be attributed to a specific era or style, folk art is harder to define or categorize due to its special significance in the hearts and minds of local communities. Although often created for practical purposes, each piece tells a story of...

    S/. 225,00

  • PALETTE MINI 08: IRIDESCENT: HOLOGRAPHICS IN DESIGN (PALETTE MINI, 8)
    VICTIONARY
    Palette Mini 08: Iridescent explores the myriad of possibilities that result from multi-colored illusions that shift with the viewer’s vantage point through projects from all around the world. Whether its kaleidoscopic nature is utilized to create depth and dimension or to transform physical attributes and perspectives, discover how some of the best designers are experimenting ...

    S/. 160,00

  • PALETTE MINI 00: NUDE: NEW SKIN TONE GRAPHICS
    VICTIONARY
    No two human beings are 100% alike, which is why skin tones make one of the most distinct and diverse palettes on our planet. While they may seem subtle and soft when presented without context, nude colors can be striking when it comes to making a statement in art or design. Palette Mini 00: Nude features a variety of projects that utilize skin tones in exciting and engaging wa...

    S/. 160,00

  • PALETTE MINI 09: NATURE: NEW EARTH TONE GRAPHICS (PALETTE MINI SERIES, 9)
    VICTIONARY
    Whether it is the warm brown tones of soil and bark or the lively shades of green, red and gold as leaves cycle through the seasons, we will always be drawn to the distinct hues of our planet on an instinctive level no matter what our tastes in color may be. Palette Mini 09: Nature is a compelling compilation of projects from around the world that were brought to life by the ri...

    S/. 160,00

  • KEEP IN TOUCH:
    SANDU PUBLICATIONS (AUTHOR)
    In an increasingly digital world, there’s nothing quite like the sentiment of receiving a thoughtful letter via snail mail. Keep in Touch introduces original designs for invitations, postcards, stamps, and seals, offering a fresh perspective on an age-old tradition.Through interviews with international artists and designated chapters on every mailable creation, readers will dis...

    S/. 190,00

  • BRANDLIFE HIP HOTELS AND HOSTELS
    VICTION WORKSHOP
    This exciting new volume in the Brandlife series profiles the worlds best conceived and realized brand identities for hotels and hostels. Beginning with interviews of some of the leading hoteliers profiled, Hip Hotels and Hostels reveals the challenges as well as rewards of building a distinctive brand in todays climate. Some are stand-alone, such as the wonderfully eclectic Od...

    S/. 160,00