EPICA AWARDS
Introduction/Foreword/2012 Winners/The Jury/Awards Ceremony/Annuals Report
Food & Drink/Food/Confectionary & Snacks/Dairy Products/Alcoholic Drinks/Non-alcoholic drinks/
Consumer Services/Communication services/Transport & Tourism/Retail Services/Financial Services/Public Interest
The Home/Home Electronics & Audiovisual Equipment/Homes, Furnishings & Appliances/Household Maintenance
Health & Beauty/Beauty Products & Services/Toiletries & Health Care
Fashion/Clothing & Fabrics/Footwear & Personal Accessories
Automotive/Automobiles/Automobiles & Accessories
Media & Entertainment/Media/Recreation & Leisure
Business to Business/Professional Products/Professional Services/Prescription Products & Services
Corporate/Corporate Image
Radio/Radio Advertising
Direct Marketing/Consumer Direct/Business to Business Direct
Media Usage/Media Innovation - Traditional Media/Media Innovation - Alternative Media
Branded Content/Social Networks/Mobile Communications/Branded Entertainment
PR & Promotions/Public Relations/Promotions & Incentives
Craft & Imagery/Film Craft/Print Craft/Advertising Photography/Illustration
Design/Graphic Design/Publication Design/Packaging Design
Interactive/Consumer Internet Guides - Durables/Consumer Internet Guides - Non-durables/Business to Business/Internet Sites/Online Ads/Online Films
Integrated/Integrated Campaigns
Created in 1987, the annual Epica Awards recognizes outstanding creativity in all main communication disciplines, including: TV and radio, poster design, direct marketing, branded content, PR, design, packaging, interactive and integrated campaigns. Having originally focused on Europe only, the awards became worldwide in 2012. The best work is brought together in the stunning Epica Book.
Epica Book 26: Best Ads Worldwide is a lasting record of the 2012 Epica Awards and a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.
Conveniently arranged by product category, Epica Book 26 includes work from creative agencies such as Y&R Dubai (Retail services), McCann Manchester (Retail services), Leo Burnett London (Food), Publicis Conseil (Drinks), BAR Lisbon (Drinks), MK Norway (Drinks), and Midttrafik Kommunikation (Transport and tourism).
The 2012 Epica Awards were judged by journalists representing 41 specialist titles and websites from 34 countries, including 6 new titles from Canada, India, Singapore, China, Australia and the Philippines.