THE GOLDEN SECRETS OF LETTERING

THE GOLDEN SECRETS OF LETTERING. LETTER DESIGN FROM FIRST SKETCH TO FINAL ARTWORK

Editorial:
PRINCETON ARCHITECTURAL PRESS
Materia
TIPOGRAFIA
ISBN:
978-1-61689-573-0

Disponibilidad:

  • Sede Central MirafloresDisponibilidad inmediata
  • En la webDisponibilidad inmediata
  • Sede Centro de LimaDisponibilidad inmediata

The Golden Secrets of Lettering is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published.

Readers learn how to train their "typographic eye" by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step— from start to finish, from analog to digital—and gives valuable tips about how to make a career as a lettering artist.