PRECURSOR. THE CREATIVITY WATCHLIST

PRECURSOR. THE CREATIVITY WATCHLIST

Editorial:
GESTALTEN
Año de edición:
Materia
Monografías de Diseño Grafico
ISBN:
978-3-89955-345-1
Páginas:
287

Disponibilidad:

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Thanks to ever-increasing digitalization, design has gone through a process of democratization since the 1990s. Because the internet has made the digital tools of various creative directions so easily accessible, many young designers are currently working in a multidisciplinary way. Today, the most compelling work is being created where classic design categories intersect. Young designers are moving fluidly between established job descriptions such as graphic designer, advertiser, street artist, video director, typographer, illustrator, product designer, and musician - often working as several at the same time. Because they customize their fields to suit their individual needs and their output often meanders through very different categorizations, the work of these designers may seem random at first glance. Still, despite or because of the way the work, they are profoundly innovative as well as remarkably determined when it comes to realizing their creative visions and establishing a personal style.